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India: a global Spa & Wellness destination
India provides a perfect environment for holistic retreats

Rising income levels and increasing awareness towards wellness as a lifestyle and the enormous expansion in the hotel industry has led to the phenomenal growth of the Indian spa industry in the last few years. India’s spectacular natural beauty coupled with the centuries-old wisdom of healing practices, Yoga and Ayurveda, presents India with all the attributes to be the most tempting spa destination in the world. With destination spas in Himalayas and the deserts of Rajasthan to Ayurvedic retreats in the South, India has become a hotspot for spa lovers.

Realising this potential, the Ministry of Tourism, Govt. Of India has recently launched the initiative like promoting Yoga and Ayurveda as a global brand and promoting the Indian Spa industry as a global spa destination in a more organised and standardised manner.

Spa Mantra spoke to industry experts to comment on the needs, growth and the future prospects of this highly potent industry.

Shankar Prasad, Executive Director, Everstone Capital Advisors India Private Limited.

Everstone Capital Advisors is an investment advisor to Everstone Capital which manages dedicated PE funds in excess of $1 billion.

Indian Spa Industry – What are the Drivers and Barriers?

Three main factors driving growth in the Indian wellness industry:

  • Rising disposable incomes – expected to grow at 6% y-o-y over the next 20 years
  • Increasing propensity to spend – have money, will spend
  • Compulsive need to look good – Beauty is an essential spend now, spa services continue to be a discretionary spend

Also, paradoxically, as incomes rise, lifestyle disorders are also on the rise. This is leading to people seeking out alternative therapies for curing disorders like sleeplessness, backache, hair-fall etc. Ayurveda is being re-packaged as a solution for these illnesses, with encouraging results.

Major barriers to growth are:

  • Lack of Standardization
  • Real Estate
  • Manpower
  • Underdeveloped Franchising Ecosystem


Christine Hays, Vice President, Spa Operations, Oberoi Group

Oberoi Hotels & Resorts is synonymous the world over with providing the right blend of service, luxury and

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quiet efficiency. The Oberoi Spas offer an unmatched array of treatments, rituals and experiences designed to renew, refresh and replenish the soul

What is the profile of the Spa Consumer?

The spa concept in India is getting increasingly popular. However, at The Oberoi Group our spa guests are predominantly international guests (comprising 70%). Interestingly, it is not just women but more number of men who are interested in indulging in spa therapies. We have about 60% male guests opting for various types of therapies. Keeping that in mind some of The Oberoi Spas in India have a separate Gentlemen menu which includes different kinds of treatments ranging from facial, after workout treatments, back therapy, manicures and sports pedicure etc. The age groups of spa guests range from 28 – 65.


Dr. Bhawna Gulati, Assistant Director, NABH, Quality Council of India

National Accreditation Board for Hospitals & Healthcare Providers (NABH) is a constituent board of Quality Council of India, set up to establish and operate accreditation programme for healthcare organizations.

Is there a need for Standardisation?

Until now, the healthcare industry has been focusing on a curative approach to medicine, rather than preventive. But it is set to change now. With the lack of any guidelines and standards in the field and mushrooming of unorganized players, our effort may prove as a guiding light for the Wellness industry in improving the quality of care provided to the general public.

NABH Accreditation Standards for Wellness Centres provide framework for quality of care for customers and quality improvement for Wellness Centres. NABH Accreditation Standards for Wellness Centres contains complete set of standards for evaluation of Wellness Centres for grant of accreditation. The NABH accreditation standards are approved by Department of AYUSH, Ministry of Health and Family Welfare and Ministry of Tourism.


Harshajeet Kuroop CEO and MD, Kerala Vaidyashlaa (i) Pvt. Ltd. with inputs from Dr. Suguna Kuroop, Director

Kerala Vaidyashala (i) Pvt. Ltd. is committed to encourage a healthy lifestyle, since three decades in the Health and Wellness Industry. With its dedication to the age old science of Ayurveda, it comprises of total health orientation with a living experience of being in Harmony with Nature. Dr. Suguna Kuroop entered the Ayurvedic field 12 years ago as Director of Kerala Vaidyashala and has specialised in Panchakarama, Ayurveda’s primary purification and detoxification treatment…

Read the full version of the article on (Issue 3 page 66)

Writer | Saroni Roy

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Where do I get started on my FAQ page? When I built my first website, I had no idea even what a faq was…..So I skipped that page! Now that I know what it is…..I highly recommend you not to skip your Frequently Asked Questions page! This page is directed to help your vistors at your website. Many website viewers end up having questions about the website they are visiting.
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Officelive website users have the faq page layout ready for them. They just delete the text provided and insert their own questions and answers. Microsoft officelive has provided a wonderful set of questions that website users have when creating their faq pages.

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Welcome to (the “Site”), a website owned and controlled by C&E Pvt. Ltd (“C&E”, “we”, “us”, or “our”). We operate the Site, and C&E products and services made available through the Site (collectively the “Services”), which make link creation in copied and pasted content effortless to readers and, in certain cases, enables easier searches from copied content. We provide this privacy policy to let you know what information we collect, and how we use it, share it and protect it.

Privacy Practices for Visitors to the Spa Mantra Site

(a) The information we gather and how we use it: The Site is primarily directed to Publishers, although we welcome End Users who want to know more about our Services. We do not collect any PII from End Users through the provision of our services.  When a Publisher signs up for our site, we will collect the Publisher’s e-mail address to enable us to offer the service.  A single e-mail address from the Publisher is the only Personally Identifiable Information (“PII”) that we collect and we do this only to enable login to the site and to enable us to contact the Publishers that use our Services.

(b) Controlling our use of Publisher Login Information: If you have provided your email address when registering for our Site, you may modify that information at any time by visiting your account settings (https://id.C& You can also delete your account at any time. You can opt out of receiving certain email communications from the Site by clicking the “Unsubscribe” link at the bottom of each email.

(c) Information Sharing: We will use a Publisher email address provided at login exclusively as follows:

With third parties if we have a good faith belief that access, use, or disclosure of such information is reasonably necessary to (a) satisfy applicable law, regulation, legal process or an enforceable governmental request, (b) enforce the applicable Terms of Service, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against harm to the rights, property or safety of C&E, its users or the public as required or permitted by law.

In the event we go through a business transition such as a merger, acquisition by another company, or sale of all or a portion of our assets, the Publisher’s email address may be among the assets transferred.

Privacy Practices for End Users Who Visit Publisher Sites that have C&E Services Installed

We do not collect any PII from End Users who visit Publisher Sites.

We operate the Services, which make link creation in copied and pasted content effortless to readers and, in certain cases, which make searches from copied content easier. When you, an End User, copy content from a Publisher Site and paste it into another document, the Services that have been installed on the Publisher Site may, at the publishers discretion, automatically append a link back to the original content. When you visit a Publisher Site, we collect certain non-personally identifiable information (“Non-PII”) for use on our platform (the “C&E Platform”). We enable our Publishers to use this information via the Platform for analytics purposes, and we also use some of this information to market our products and services to you and those of third parties we believe may be of interest to you as described below.

(a) The information we gather and how we use it:

PII – We do not collect PII from End Users who visit a Publisher Site.

Non-PII – We collect Non-PII through the provision of Services for use on the C&E Platform. For example, when you visit a web page on a Publisher Site, our server logs may collect your Internet Protocol address, browser type, browser language, the date and time you visited that web page, and the web search that landed you on that web page. We may also collect information regarding what content you copy from the Publisher Site. Also, when you visit a Publisher Site, we will place a cookie onto your computer or other device. “Cookies” are small pieces of information that a website sends to your computer’s web browser while you are viewing a website. We use cookies to improve the quality of our Services, including identifying user preferences and interests and identifying user trends. We also use cookies to help advertisers and publishers serve more relevant ads to users.

(b) Controlling our use of your Non-PII: If you don’t want us to (i) enable C&E-generated links in connection with copied content, or (ii) track your Non-PII, you can opt-out by clicking the Opt Out button on this page. You will need to Opt-Out for each browser you use and have cookies enabled.

(c) Information Sharing: We share Non-PII with other companies or individuals as follows:

We use Non-PII to enable us to provide our Services to our Publisher partners. We also use Non-PII to enable advertisers to serve more relevant advertisements to their audience.

We share any information we have with third parties if we have a good faith belief that disclosure of such information is reasonably necessary to (a) satisfy applicable law, regulation, legal process or an enforceable governmental request, (b) enforce the applicable Terms of Service, including investigation of potential violations thereof, (c) detect, prevent, or otherwise address fraud, security or technical issues, or (d) protect against harm to the rights, property or safety of C&E, its End Users or the public as required or permitted by law.

In the event we go through a business transition such as a merger, acquisition by another company, or sale of all or a portion of our assets, we expect that any and all information that we have will be among the assets transferred.

    In addition, we may aggregate your Non-PII with the Non-PII of others and share that aggregated information with third parties without restriction.

Information Security and Retention

We take reasonable security measures to protect against unauthorized access to or unauthorized alteration, disclosure or destruction of data. These include firewalls and encryption, internal reviews of our data collection, storage and processing practices and security measures, as well as physical security measures to guard against unauthorized access to systems.

We restrict access to Publisher email addresses to C&E employees, contractors and agents who need to know that information in order to operate, develop or improve our Services. These individuals are bound by confidentiality obligations and may be subject to discipline, including termination, if they fail to meet these obligations. However, we are unable to guarantee that the security measures we take will not be penetrated or compromised or that your information will remain secure under all circumstances.

We retain records of Publisher email addresses for as long as the Publsher maintains its account.

We retain detailed records of End User activity for a maximum of 90 days. Statistical summaries and data aggregations may be kept for longer periods.


We do not knowingly collect or maintain PII from any individuals – especially individuals who are under 13 years of age, and no part of our Site or Services are designed to attract people under the age of 13. Protecting the privacy of children is very important to us. If we obtain knowledge that a user is under the age of 13, we will take steps to remove that user’s data from our databases.

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C&E Pvt. Ltd

210 Srikant Chambers

Sion Trombay Road

Chembur, Mumbai


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