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Dermalogica, in its fourth successful year of operations in India, takes on a big leap to offer a new spa product

Bejal Mehta, Managing Director of Nytec Beauty International and direct marketer for Dermalogica India explains the skincare brand’s exposure to the Indian beauty sector, its key to success and future plans.

For over 25 years, Dermalogica USA has helped enhance beauty by merging the latest of innovations and technology in its product series. The brand has gained a great foothold in the industry not only by building phenomenal skincare ranges, but also by nurturing education and training through academies to help beauty experts augment their skill and knowledge. With years of experience in the beauty field, Dermalogica recently launched a novel product, designed principally for the spas.


Jane Wurwand , Founder and Owner of Dermalogica and The International Dermal Institute post graduate training centers is recognized worldwide as a key innovator, who developed the industry’s number one professional brand. She has changed the nature of the skincare profession through her example and leadership.

The company’s mission is to deliver skin health results through education, innovation, and professional recommendation and not through advertising, frilly packaging, promises of miracle cures, or overblown hype. Living its mission statement, Dermalogica has become the leading professional skin care brand, used by more than 75,000 skin therapists in over 80 countries around the world in over two successful decades.

The Indian Route

When did Dermalogica enter the Indian market? What has been the response to the brand in India?

Dermalogica, the advanced skincare brand was bought to India by Nytec Beauty International on the 26th February, 2007. After initial years of brand building and being first movers/pioneers into a very niche and nascent market, we are perceived and recognized for our focus on skin health rather than beauty.  Dermalogica has a pan-Indian presence with a niche clientele base experiencing 25 – 30% year-on-year growth. Today, the brand is retailed and used in leading five star hotels and spas in India.


How is it perceived by the Indian spa industry?

Dermalogica is perceived by the Indian spa industry to be a provider of excellence in education and its focus on skin health, whilst providing a relaxing experience. The range is appreciated for its ability for customisation within a professional spa treatment with a supporting specialized homecare product line.

How has the brand been marketed in India?

Dermalogica India is marketed directly by Nytec Beauty International. Dermalogica worldwide maintains brand uniformity to portray a similar message globally.  Our Public Relations focus has been very strong in the Indian subcontinent with most leading publications in the trade and consumer space covering our brand through testimonials and interviews done through celebrities and leading editors in the skin care and beauty field.

What has been the key to success for Dermalogica worldwide? 

The key to the brand’s success is that it delivers results without the overblown claims and glamorous trappings often associated with skincare.  A true pioneer in the industry, Dermalogica is driven by its belief in education and research, staying true to its vision of skin health.


Tell us a little about how the products are formulated?

Dermalogica products are researched and developed by The International Dermal Institute (skin therapists and research based in education versus non skincare marketers). Every single Dermalogica product has raised the bar in industry standards for performance to achieve real results in skincare. We are leaders in product innovation. We are not only the first to use many of the latest cosmeceutical actives (peptides) and botanicals, but formulate products that have beyond-the-average level of efficacy. Dermalogica resolutely avoids irritants such as Mineral Oil, Lanolin, artificial colours and fragrances, or other cheap fillers, commonly used in the beauty industry.  If it doesn’t promote skin health, we don’t use it.

What is the brand’s overall philosophy with respect to their product range?

True skin health comes from a customized product regimen designed specifically for your skin. Dermalogica achieves this through Face/Body Mapping℠ skin analysis and the subsequent prescription of the product regimen. It is delivered through our core system of products designed to keep the skin on track, or our treatment-specific systems such as AGE smart™ for skin aging and Ultra calming™ for soothing and hydrating sensitised skin.


Having been known as a recognized skin brand, what possibilities has Dermalogica foreseen while launching a spa line?

Skin health and treatments are strongly associated with the spa industry to begin with. Dermalogica’s Thermal Body Therapy system creates an aromatheraupetic, customized and healthy spa experience, whilst encouraging skin health.

What signature services does Dermalogica offer at spas?

Face Treatments

·         Dermalogica Core Treatment (this is a customized facial addressing the needs of the client)

  • MicrozoneSM Treatments…Read the full version of the article on (Issue 5 page 78)

Interview | Ayesha Augustine




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We use Non-PII to enable us to provide our Services to our Publisher partners. We also use Non-PII to enable advertisers to serve more relevant advertisements to their audience.

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